FRACTIONAL COO FOR GROWING BUSINESSES
You've Proven The Business Works.
Now Let's Build What's Next.
Your concept works, a team is built, and you've got something worth scaling. SPRINGSS partners with founders at exactly this stage — as a fractional COO who steps inside your business, takes ownership of operations, and builds what your next chapter requires.
HIRING A FRACTIONAL COO
THIS IS FOR YOU IF...
You've been in business long enough to know what works. You have revenue coming in, a team on payroll, and a model that's proven itself.
But you're at a stage where growth is creating complexity faster than your systems and structure can keep up with. You're the one holding it all together — and that's becoming the ceiling.
You don't need someone to tell you what to do. You need someone to get in the business with you and make it happen.
You're ready for a fractional COO if:
You have consistent revenue and a team in place, but important projects stall because it all falls on you to implement
You're the bottleneck — too many decisions run through you and it's slowing everything down
You have big plans for the next phase of growth, but little to no bandwidth to build and implement it on your own
Your backend operations work.. but it's not strong enough to scale to the next level
You're ready to bring on a strategic partner, not another advisor or consultant who hands you a report full of ideas... and walks away
You've tried hiring for pieces of this — a VA, a project manager, a marketer — but what you actually need is someone who sees the business as one big ecosystem, and can execute accordingly
This is not for you if you're still validating your idea, are pre-revenue, or are looking for someone to tell you what business to build.
TESTIMONIALS
What Our Clients Are Saying
"She supported us in seamlessly transitioning to a new CRM system, and helped onboard our team so everyone was on the same page.
She is a flexible, highly-skilled communicator, and knows a ton about building and scaling businesses.
We were so thrilled with our experience working with Nadine for a short-term contracted project that we have since decided to continue working with her on an ongoing basis."
- Gold Level Contracting
"Nadine Kelly has been an incredible partner in the growth of The Elleiance Network. Since working together, we have implemented a strategic marketing plan, built SOPs, and strengthened all of our systems and technology.
Together, we’ve doubled our membership, expanded into 15 Canadian cities in just 1 year, and grown the Capital Elle Business Impact Award by 273%.
Nadine doesn’t just bring ideas. She brings execution, structure, and momentum."
- Erin Sisko, The Elleiance Network
"Nadine’s expertise in business development is unmatched! She has a talent for quickly understanding your vision and finding the most effective way to meet your business needs.
She specializes in results you can measure and has the determination to see your business succeed as if it were her own!
Regardless of what industry you are in, SPRINGSS is by far the best business development and growth company I have worked with. Highly recommend!."
- Embark Physical Therapy
ABOUT US
SPRINGSS
SPRINGSS embeds a fractional COO and a dedicated execution team inside your business, giving you strategic leadership and real execution without hiring a full-time executive.
Nadine serves as the strategic second-in-command to the founder, owning the operational picture, connecting the moving parts, and driving the work forward. Behind her is a team with the capacity to build and implement alongside you.
We work across the areas that drive growth: operations, systems, team structure, offers, marketing alignment, and client delivery. Not as disconnected projects, but as an interconnected whole, because that's how businesses actually work.
This isn't advisory-only support. We don't hand you a report and walk away. We think with you, build with you, and stay until the work is done.
Our work is built for the stage of business where a clear vision exists, but capacity and structure have not yet caught up.
Our clients have revenue, a team, and a proven model. What they need is a strategic partner who can see the whole picture and move it forward without adding to the founder's plate.
MEET YOUR FRACTIONAL COO
Nadine Kelly
Nadine didn't study operations in a classroom. She learned it by building a business from the ground up — starting with $350, a rented commercial kitchen, and a vision that most people would have called too ambitious.
Over 7 years as founder and CEO of an e-commerce meal manufacturing company, she built the systems, hired and led the team, created the production infrastructure, and navigated every stage of growth that comes with turning a scrappy idea into a real operation. She expanded into B2B markets, launched an e-commerce platform, opened her own commercial production facility, and in 2019 won the first Young Entrepreneur of the Year Award in Northwestern Ontario.
In 2022, she made a deliberate choice to exit this company, because she discovered something important: her real genius wasn't in running this business. It was in building the operational infrastructure that makes businesses scalable. She realized she wanted to be the second-in-command — the person behind the scenes making sure the whole machine works.
When Nadine embeds in your business as a fractional COO, she brings the perspective of someone who has actually built, run, and scaled a company, not someone who has only advised from the outside.
She knows what it costs to be the bottleneck. She knows what it takes to build out of it. Nadine knows what it feels like to carry the vision, manage a team, make high-stakes decisions, and still be responsible for execution at the end of the day.
That's not a talking point. It's the lens through which she works inside every client's business. If you're ready to stop being the bottleneck and start leading at the level your business needs, this is the partnership built for that.
WORK WITH US
Fractional COO Retainer
Your Strategic Execution Partner + Second-In-Command
You bring the vision. SPRINGSS handles the rest.
The Fractional COO Retainer is designed to create one thing above everything else: true leverage. That means shifting you from the person who builds everything to the leader who drives the vision, while Nadine and the SPRINGSS team take ownership of execution behind you.
You don't need to come prepared. You don't even need to know exactly what you want the team to work on yet. Nadine guides every conversation to surface priorities, create clarity, and translate your vision into an actionable plan with real forward momentum.
What To Expect:
Dedicated 1:1 time with Nadine to clarify priorities and soundboard ideas and decisions. Backend execution and integration work carried out by Nadine & the SPRINGSS team. Coordination with your existing team as needed. Development and integration of systems and SOPs. Project management to move strategic initiatives forward. Ongoing optimization as your business evolves.
The retainer investment depends on your business' complexity, priorities, speed of execution, meeting cadence, scope of work, number of initiatives, and budget. Retainer terms will be personalized to your business, and can be explored together on a Curiosity Call.
IS IT WORTH THE INVESTMENT?
Let's Do The Math
If you're at the stage where you're ready to bring on another team member to help carry the load, here's something worth considering first:
Say you were to bring on a new full-time employee at a $60,000/year salary. That's $5,000 per month... Add employer payroll remittances, taxes, benefits, and vacation, and the true cost of that hire lands closer to $75,000 to $80,000 annually. PLUS the time it takes to hire, onboard, manage, and integrate them into your business. At the end of it, you have one person, with one job description, getting paid their salary whether there is meaningful impact... or not.
The SPRINGSS Fractional COO Retainer starts at $3,000 per month. For that investment you get Nadine... an experienced and skilled entrepreneur... as your fractional COO, thinking strategically across your entire business ecosystem, PLUS a full execution team working behind her to bring the vision to life. There are no payroll remittances. No employer deductions. No benefits administration. No paid vacation.
One retainer. Strategic budget allocation. A-level talent. An entire team to support. Zero payroll or managerial burden.
This is not an added expense. It's a smarter allocation of budget you were already planning to spend.
TESTIMONIAL
"Nadine has helped me break through so many barriers in my business and explore areas I did not even realize needed attention.
She has a way of bringing clarity, insight, and strategy together that makes you feel both supported and empowered. On top of that, she is so professional, knowledgeable, and brings such an amazing energy to every interaction.
I would highly recommend Nadine and SPRINGSS to anyone and everyone looking to elevate their business to the next level."
- Paulina K. (Google Review)
Other Ways To Work With Us
We believe the right support matches the stage & goals of your business.
We support business owners a variety of ways, giving you the flexibility to choose the depth of support, speed of execution, and level of partnership required.
1 | Events & Trainings
This option is right for you if you’re a capable business owner looking to develop certain skills, or gain confidence in a specific area.
One-off, focused experiences make the most sense for your current season, allowing you to sharpen your skills and build momentum without committing to longer programs or ongoing support.
You also want exposure to how we think and work at SPRINGSS — making small, strategic investments that compound over time and help you decide if deeper support is right for you.
Best for you if…
- You want clarity, structure, and practical guidance
- You’re comfortable implementing on your own
- You’re looking for focused learning without long-term commitment
Follow Us on Instagram for Event & Workshop Announcements, or Email [email protected] to request upcoming Event Details.
2 | Containers
This option is right for you if you want structured, time-bound support in a small group setting, focused on achieving a specific outcome.
You benefit from structure, timelines, and accountability, and you want guided implementation that helps you apply what you’re learning in real time inside your business.
You like working alongside other business owners who are moving toward the same outcome, even if your businesses look different, and you value the momentum that comes from shared commitment and progress.
Best for you if…
- You know what needs to be built, refined, or fixed
- You want accountability and momentum
- You want guidance while you implement
Follow Us on Instagram for Upcoming Cohort Announcements, or Email [email protected] to request upcoming Cohort Themes & Start Dates.
3 | Bucket of Hours
This option is right for you if you want flexible, on-demand support to solve a specific problem or move a project forward quickly.
You don’t need ongoing partnership right now — you need targeted, high-impact help from a strategic integrator who can pressure-test ideas, create clarity, and execute with precision.
This option allows you to use the SPRINGSS team as an extension of yours for a defined amount of time, so projects don’t stall and nothing is left half-finished. It’s designed for founders who value speed, momentum, and real execution — without committing to a longer program or retainer.
Best for you if…
- You have a specific problem to solve
- You want targeted support without long-term commitment
- You need quick strategic input or short-term execution
Events & Trainings
This option is right for you if you’re a capable business owner looking to develop certain skills, or gain confidence in a specific area.
Containers
This option is right for you if you want structured, time-bound support in a small group setting, focused on achieving a specific outcome.
Bucket of Hours
This option is right for you if you want flexible, on-demand support to solve a specific problem or move a project forward quickly.
Skill
Development
One-off, focused experiences make the most sense for your current season, allowing you to sharpen your skills and build momentum without committing to longer programs or ongoing support.
You also want exposure to how we think and work at SPRINGSS — making small, strategic investments that compound over time and help you decide if deeper support is right for you.
Best for you if…
You want clarity, structure, and practical guidance
You’re comfortable implementing on your own
You’re looking for focused learning without long-term commitment
Follow Us on Instagram for Upcoming Event & Training Announcements, or Email [email protected] for more information.
Guided
Implementation
You benefit from structure, timelines, and accountability, and you want guided implementation that helps you apply what you’re learning in real time inside your business.
You like working alongside other business owners who are moving toward the same outcome, even if your businesses look different, and you value the momentum that comes from shared commitment and progress.
Best for you if…
You know what needs to be built, refined, or fixed
You want accountability and momentum
You want guidance while you implement
Follow Us on Instagram for Upcoming Cohort Announcements, or Email [email protected] to request upcoming Cohort Themes & Start Dates.
On-Demand
Execution
You don’t need ongoing partnership right now — you need targeted, high-impact help from a strategic integrator who can pressure-test ideas, create clarity, and execute with precision.
This option allows you to use the SPRINGSS team as an extension of yours for a defined amount of time, so projects don’t stall and nothing is left half-finished.
Best for you if…
You have a specific problem to solve
You want targeted support without long-term commitment
You need quick strategic input or short-term execution
OUR PRODUCTIVITY TOOL
QUARTERLY WORKBOOK
The SPRINGSS Planner is more than just a planner — it’s a complete goal-setting and productivity system designed for entrepreneurs, business owners, creatives, & high achievers who want to bridge the gap between vision and execution.
After more than a decade of testing planners and productivity tools, entrepreneur Nadine Kelly set out to design the planner she could never find — one that balanced big-picture strategy with practical daily planning, that intertwined personal and business life.
The result is this quarterly undated planner that helps you clarify your goals, reverse-engineer your success, and stay consistent week after week.
If you’ve struggled to find a planner that keeps up with both your personal and business life, this is built for you.
On-Demand Trainings
Masterclass:
The Digital Sales Funnel
Why Learn about the Digital Sales Funnel?
Most entrepreneurs fall into 1 (or more) of 4 traps:
1) Not posting at all because they don’t know what works
2) Posting randomly with no strategic intent
3) Creating content that gets attention but doesn’t lead to sales
4) Putting too much value on metrics that don’t matter and/or aren’t accurate measures of success
It IS possible for Social Media to be a Business Asset... not a time drain.
But first, you need to understand the strategy.
You don’t need more ideas.
You need clarity, execution, and a trusted partner who can step into your business, take ownership, and help you build what’s next — without adding more to your plate.
Let's Chat!
SUPPORTING OUR CLIENTS' DIVERSE NEEDS LOOKS LIKE:
Business Strategy
Offer Design & Refinement
Revenue Model Development
Product Ecosystem Mapping
Pricing Strategy
Growth & Capacity Planning
Business Auditing
Business Cycle Analysis
Offer Viability Assessment
Operational Gap Analysis
Content & Marketing Audit
Strategic Clarity Work
Niche Refinement
Messaging Clarity
Demand Identification
Market Positioning
Competitive Differentiation
Systems Design
SOP Creation
Workflow Mapping & Documentation
Client Journey Mapping
Operational Backend Optimization
Delegation Frameworks
Tech & Platform Integration
CRM Builds
Squarespace + Wordpress
Automation Mapping & Builds
Google Workspace Systems
ClickUp Workflow Builds
Operational Infrastructure
Hiring Framework Creation
Onboarding Systems
Role Clarity Mapping
Internal Accountability Structures
KPI Development & Implementation
Brand Strategy
Personal Brand Positioning
Founder Narrative Development
Authority Positioning
Brand Ecosystem Design
Visual Identity Direction
Content Strategy
Long Form Content
Short-Form Content
Conversion Focused Content
Storytelling
Thought Leadership
SEO Support
On-Page SEO Optimization
SEO Optimized Blog Creation
SEO Titles & Descriptions
Content Systems
Batch Content Strategy
Asset-Provided Content Production
Virtual & In-Person Filming Sessions
Short Form Video Editing
Monthly & Quarterly Content Planning Systems
Creative
Graphic Design
Brand Aligned Visuals
Workbook Design
Flyer & Brochure Creation
Founder Support
Strategic Thinking Coaching
Implementation Accountability
Decision Clarity
Capacity Recalibration
Delegation Mindset Shift
Business Partnership
Fractional COO Skillset
Fractional CMO Skillset
Execution Partnership
Investment Opportunities
Offer Ladder Creation
Upsell Pathway Design
Pricing Psychology
Pricing Strategy
Loyalty Pricing Models
Amazon KDP Publishing
Print Product Content & Cover Design
Print-Ready Formatting (KDP Standards)
Amazon KDP Publishing Management
Product Ecosystem Integration
